ICC without thinking much about cricket crazy fans of Indian subcontinent increased the number of teams in the world cup . they know that we will watch the matches and earn them advertising revenue . It reminds me of pre-independence era when British looted India . They further made last 8 league format rather than knock-out one . ICC in trying to capture new markets are ignoring older ones . With craze of soccer and other sports increasing in India it is time ICC takes notice.